House of Fun (HOF) Impact, the eco-friendly community initiative of Playtika’s free-to-play slots game House of Fun, is launching a player-driven environmental forest restoration initiative in honour of World Rainforest Day (June 22).
HOF Impact will partner with environmental reward program Dots Eco to run in-game activity which will secure land for wildlife within the Amazon Rainforest as part of the Playing for the Planet initiative.
This marks the fifth activity HOF Impact has run since its launch two years ago, and to date the initiative has seen over 200,000 trees planted across three continents. Additionally, the initiative has secured 31 million square feet of land in Africa and South America for local animals and cleaned over 480 thousand tons of plastic waste from the oceans.
The rainforest campaign will run from June 23 to June 26, and will secure over 314,814 acres of land in the Amazon to preserve the area’s natural biodiversity.
为地球而战
“为地球而战”是一项成立于2019年的全球性倡议，旨在使游戏制造商能够产生积极的环境影响，成员们做出各种承诺，包括整合绿色激活、减少排放，以及通过植树造林和减少塑料等行动支持环境议程。Playtika & rsquo美国的参与使他们与其他手机游戏行业的环保企业如Ustwo和Funplus齐名。
作为该活动的一部分，HOF Impact将于6月23日在其社交媒体频道上发布一个新的视频，强调亚马逊对地球的重要性，并分解该倡议旨在实现的目标。
在Pocket Gamer Connects London上，Ustwo游戏总监Jennifer Estaris走上舞台，讨论游戏制造商使用其产品对环境产生积极影响的潜力。