
SponsorPay has launched its new ad monetisation platform Mediation, claiming that the solution delivers the "industry's highest eCPMs."
The platform enables publishers to mediate ad campaigns from networks, DSPs and agencies, as well as direct-sold campaigns and house ads. Out of the box, Mediation will provide access to more than 50 demand-side partners.
SponsorPay声称,根据初步测试,Mediation为其beta客户带来了30-40%的eCPMs增长。
抢先一步
此外,SponsorPay大力宣传中介的集成简易性、经过A/B严格测试的前端元素和深度报告功能,以证明其优于现有解决方案。
SponsorPay联合创始人Janis Zech解释说:“我们相信开放的货币化方法可以为我们的出版商带来最佳结果,同时确保用户获得高质量的体验。
“我们的调解平台是基于市场分析和客户反馈的数月产品开发的结晶。”
感兴趣的开发者和发布者可以在SponsorPay的网站上了解更多关于中介平台的信息。